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We Used To Recycle Everything; What Happened?

We Used To Recycle Everything; What Happened?

Throughout history, since the dawn of man, we have been a recycling people. We reused anything and everything multiple times before discarding of it - if there was anything left at all. When we were lucky enough to get our hands on something useful, we were careful with it so as to make it last as long as possible. Hunters used every part of an animal. Houses were made from any scrap material that could be rounded up, as it was easier than building one from scratch. Children played with the same toys their entire childhood. Things were cherished - nothing was thrown away unless it was absolutely destroyed. No one bought the "new" version of something before the "old" version was used up. How times have certainly changed...

Now we throw everything away - and most of it still works! We replace perfectly fine household electronics because ours is not the "new" kind, we buy new cell phones every few months, we only keep cars for a few years (which I have certainly been guilty of!), and we are sold so many single-use items that I don't even know if anyone knows how to use a washable mop/sponge/diaper anymore. We buy cheap clothing by the bundle and it only lasts a few months before it is either out of style or torn to shreds. Products are bought, used for a short time, and thrown away. Most everything we buy cannot be recycled, so it ends up in an overcrowded landfill that we then bury or burn, contributing to the decline in the quality of our environment. It's a never-ended cycle that seems to get worse by the year - I am hopeful that so many people taking a newly found interest in the green movement that we can reverse the trend before we take it too far.

There are still some smaller industries and companies who do their best to recycle and reuse everything. Take a small farm for example - the farmers grow crops, which feed both them and their animals. The animals digest their food, leaving behind animal poop that is can be used as compost to regrow more crops, which feed more animals...you get the picture. And even better than that, some farmers are using the animal waste to actually make electricity and reusable water - an Alberta farm is the future site of IMUS, which is a new technology that will turn manure into a source of electricity, heat, fertilizer and reusable water - all while reducing greenhouse gas emissions and other environmental impacts. And companies like Patagonia (who I buy my fleeces from) and Act2 turn old plastic bottles (and their own old garments) into clothing and consumer goods. This is very good progress, and every day more and more companies are seeing the benefits of recycling and going green, both for the environment and their bottom line!

We used to be a nation (and world, for that matter) of recyclers, but it has become to easy to just "buy a new one" because the "one" we have is out of style or has a little wear and tear. I think we need to encourage more of us to go back to the Reduce, Reuse, Recycle mantra that we have followed since the beginning of time - even if we didn't know it then. There is no way we can continue to buy and throw away at the rate that we are - all that stuff has to go somewhere.

Creative Commons License photo credit: Ed-meister 

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So, I read today that the designer of Mattel's Barbie doll was obsessed with sex. Seriously? We need a book-length study to tell us that?

We in the land of feminist academics have been teaching the pernicious sexual politics of Barbie for years. The breasts that defy gravity, the hair, the long, long legs and of course the cruel, nipped in waist. Oh, don't forget the tiny clothes, the f*ck-me pumps, not to mention the well-equipped kitchens in every Barbie Dream House. The message of Barbie seems unambiguous to me.

Still, many students (and not a few colleagues) consistently resist seeing Barbie as a miniature sex toy, claiming instead that the doll was a good role model for little girls. (One could, after all, purchase a Barbie doll dressed as a doctor.) Or claiming, equally untenably, that toys had no impact on their ideas about gender roles or their own sexuality.

These students, mostly women, want to rescue Barbie, to protect their own childhoods from academic interrogations of pop culture and what those interrogations might reveal. That's understandable. Yet, many of these same students sit in my class pouring out of tank tops, squeezed into low-rise jeans, or tugging on mini-skirts so short they are nearly impossible to sit down in. That is, dressed like Barbie.

It's an experience I regularly have as a feminist critic of popular culture: a media event, book or news story demonstrates that I'm not wrong, my ideology is not based in "over analyzing," "hyper sensitivity," or "reading too much into things" (the three most common criticisms feminists tend to encounter). It's disappointing, frankly, to stumble so often upon evidence of society's sexism and to keep having to explain that it's there. Disappointing that Barbie was so obviously a sexed-up, misogynist, bad idea for little girls and to realize how thoroughly our culture embraced the toy anyway.

So, here we are again. Feminists were right: no one but a sex-obsessed man with a perverse idea of female anatomy would create a female toy like Barbie. And, as is too too often the case for feminists, being right isn't something to celebrate.

Dr. Bean is an Associate Professor of English at Marshall University, specializing in Gender Studies, Film and Drama. She is the author of "Post-Backlash Feminism: Women and the Media Since Reagan/Bush" (McFarland & Co. 2007). She hosts a blog on mid-life and feminism at kelliebean.com.
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